Goal-oriented Insurance policy focussed on children wedding by Tata AIA Life

Tata AIA Life Insurance has launched ‘Shubh Muhurat,’ a life insurance product that can help families save for children's weddings. The hybrid product offers capital guarantee through debt exposure and wealth creation through equity exposure to meet wedding-related expenses.

Designed for parents with children aged 1 to 20, the plan offers features such as planned payouts, protection under the Married Women’s Property Act (MWPA) and a protection rider.

This includes immediate financial assistance in case of the policyholder’s demise, waived premiums and a maturity benefit to nominees.

Mr. Venky Iyer, MD & CEO, Tata AIA Life, said, “Shubh Muhurat is intended to help families plan well in advance, ensuring that one of the most important milestones in their lives is celebrated without financial concerns. According to a report, India hosted over 80 lakh weddings in 2024, with an estimated expenditure of Rs.10.7 lakh crore. That is per marriage average expense is Rs.13,37,500”