Samsung
Launches New “Make For India”
Galaxy Apps Store for Indian Consumers
Galaxy Apps Store for Indian Consumers
New
Galaxy Apps Store brings app discovery and download experience in 12 local
Indian languages in addition to English; offers personalized app
recommendations without mandatory sign in
Chennai,
India – March 26, 2019 – Strengthening
the connect with its strong user base, Samsung India today announced that it
has partnered with Indus App Bazaar to empower its users to discover and access
their favorite mobile applications in 12 Indian languages. The announcement
comes at a time when the industry is witnessing exponential increase in app
downloads from smaller towns and cities across India.
“There
is a marked increase in the penetration of smartphones and mobile application
downloads across Tier 2 and Tier 3 markets. We studied this trend in key
markets and partnered with Indus App Bazaar to address the growing demand for
vernacular applications. The partnership will enable our valued customers to
access their favorite apps on Galaxy Apps Store in 12 Indian languages in
addition to English. With this, we are certain that our customers across the
country will find the ‘Galaxy App Store’ even more useful and user-friendly,” said Sanjay Razdan, Senior Director, Services
Management, Samsung India.
Samsung’s
latest ‘Make for India’ offering will help millions of Indians navigate through
an exhaustive catalogue of apps on the Galaxy Apps Store, in their vernacular
language. Galaxy Apps Store is available in English and Malayalam, Telugu,
Tamil, Odia, Assamese, Punjabi, Kannada, Gujarati, Hindi, Urdu, Bengali and
Marathi.
Galaxy
Apps Store now empowers users to download a host of free applications, without
having to sign in, making the experience seamless and hassle-free.
“We understand that there is a growing demand among mobile
users to communicate in their local language. The new Galaxy Apps Store is a
big step in that direction. We also realized that the mandatory sign in on the
Apps store is an extra step and have completely removed this requirement for
free downloadable apps. Coupled with the revamped user experience and the
enormous catalogue of apps available on Galaxy Apps Store, we are sure that our
Galaxy users will cherish the new experience and will fall in love with it,” Razdan added.
Galaxy
Apps Store provides a strong personalized recommendation engine delivering
users the option to download the apps that would best serve their needs. Galaxy
Apps will have special sections for highlighting all Indian innovations to
Samsung smartphone users, which is in line with the Government of India’s
‘Startup India’ initiative.
Samsung Newsroom Link - Samsung Launches New “Make For India”
Galaxy Apps Store for Indian Consumers
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the
future with transformative ideas and technologies. The company is redefining
the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network
systems and memory, system LSI, foundry and LED solutions. For latest news on
Samsung India, please visit Samsung India Newsroom at http://news.samsung.com/in. For Hindi, log on to Samsung Newsroom Bharat at https://news.samsung.com/bharat. You can also follow us on Twitter @SamsungNewsIN
For further information please contact:
Ravi Teja Sharma
Mayuri Dahiya
Samsung Southwest
Asia
AvianWE
Email: raviteja.s@samsung.com
Email: mayuri@avianwe.com
Ph: +91-8585925739
Anu Joseph
Jr. Account
Executive I Avian WE
1G, 1st
Floor, 758, Mount Chambers,
Anna Salai, Chennai
600 002
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