Samsung Re-defines Durability and Savings in
ACs with New Range
·
World’s
first8-pole motor poweredDigital Inverter Compressorensures faster cooling of up to 43%; endures hot
outdoor temperatures of up to 58°C
·
Consumes
muchlesser
energy compared to conventional air conditioners
·
DuraFin™
condensers made of materials that are more resistant to corrosion
Samsung
India today introduced aSmart new range of air conditioners,offering
exceptionally highenergy savings, an enhanced cooling experience even in the
hottest temperatures and a very highdurability against
corrosion.
Equipped
with MultiJet PLUS technology powered by DuraFin™,the new range is designed
to beat the soaring temperature with improved performance
and energy savings.With meaningful innovation at its core, the new product
series of air conditioners suitably meets theperformance,
energy savings and design needs of the Indian consumers.
The new
Samsung air conditionerseries
is engineered to consume less power and produce exceptional cooling comfort. Equipped with advanced World’s first new 8-pole motor in its Digital Inverter Compressor, the range(1 Ton)ensure faster cooling performance of
up to 43% &consume muchlesser energy as compared to
conventional air conditioners.
For increased
durability, Samsung also introduces DURAFIN powered MultiJet Plus condensers which
comes with Anti-corrosion coating. DuraFin™ components are made of materials
that are more resistant to corrosion
with
36% morethickness. And its larger condenser and optimized refrigerant flow enables to endure
extremely hot outdoor temperatures of up to 58°C.
“With
Samsung, you don’t have to compromise on style for consistent comfort. R&D
and design play a key role in how we develop our products while focusing on
improving our consumers’
day to day experience with technology. The new range is a result of our
consumer-centric approach in the product design and innovation,” Mr. Rajeev Bhutani – Vice President,
Consumer Electronics at Samsung India Electronics, said.
“With
increased power efficiency and the existence of smart features,our new
offerings will definitely enhance the air conditioning experience of our
discerning consumers. We have introduced 49 contemporary models in 2016 and the
new series combines innovation with advanced technology to deliver an optimal
performance,” Mr.Bhutani added.
The in-built
stabilizer in thenew air conditioner range (besidesthe 2 Star models), lets consumers enjoy
cool fresh air without having to worry about product getting damagedbecause
of power fluctuations. The ACs with inbuilt stabilizer can handle voltage
fluctuations between 146V and 290Vensuring worry-free
operation. In addition, it also improves the look of homes as there is no need to
install an external stabilizer.
The 2016 range of Samsung air conditioner with Triangle architecture
features a new 8-pole motor in the 1 Ton range. As a result, cooling speed is
improved as compared to the conventional model.
To
continue with their leadership in design, Samsung introduced STARFLOWER Pattern
in its lineup. The new contemporary and stylish pattern design blends well with
the aesthetics of the room.
Price and Availability
The
49 new models launched in Room Air Conditioner serieswill
be available across India at a price range of INR 30,800 to
67,000.
About Samsung Electronics Co., Ltd.
Samsung Electronics Co.,
Ltd. inspires the world and shapes the future with transformative ideas and technologies.
The company is redefining the worlds of TVs, smartphones, wearable devices,
tablets, cameras, digital appliances, printers, medical equipment, network
systems, and semiconductor and LED solutions. For the latest news, please visit
the Samsung Newsroom at news.samsung.com.
For further information please contact:
Ashim Gupta
Reegal Jayani/Avijit Sahay
Samsung
Electronics Weber Shandwick
India
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