The Top 20 Most Well-Read Cities : Chennai 5th Place

For the third consecutive year Hyderabad ranked in the top 5 cities of Amazon.in Reading Trends Report 2015

Amish Tripati’s ‘Scion of Ikshvaku’ was the most popular book in the city

The translation of Rhonda Byrne’s The Secret, topped the Telugu Book Category

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Hyderabad has been slotted among the top 5 cities in India that are driving the country’s love for reading, for the third consecutive year, according to the Amazon.in’s Annual Reading Trends Report. The ranking of the reading trend report was determined by compiling sales data of all the physical books sold during the course of the year 2015.

This year, Amish Tripathi’s ‘Scion of Ikshvaku’ was the most sold book in the city, while last year’s bestseller, Chetan Bhagat’s ‘Half Girlfriend’ came in third. The Manorama Yearbook 2015 was ranked second in the number of sales in the city.

The sale of the top book (Scion of Ikshvaku) was over 3x the sale of the most sold book of last year, Half Girlfriend, indicating an extremely healthy growth in the reading habits of the city.

Fiction ranked as the top genre of the year in the city. ‘The Immortals of Meluha’, Preeti Shenoy’s ‘Life is What You Make it’ and Robin Sharma’s self-help book ‘Who will cry when you die’ featured for the second year in the top 10 book purchased by the city.

Exam preparation books emerged as the third most popular genre and are amongst the fastest growing categories on the website that supplies the largest number of books in different languages. The Manorama Yearbook topped the Exam preparation category this year. The book moved from up from the 7^th position last year to 2^nd position this year in the overall book sales in Hyderabad.

The translated version of ‘The Secret’ authored by Rhonda Byrne topped the Telugu books category.

Some findings from the trends report:

The Top 20 Most Well-Read Cities

1.	Delhi – NCR	9	Jaipur	17.	Ernakulam
2.	Bengaluru	10	Chandigarh	18.	Coimbatore
3.	Mumbai	11	Nagpur	19.	Bhopal
4.	Hyderabad	12	Surat	20.	Visakhapatnam
5.	Chennai	13	Bhubaneswar
6.	Pune	14.	Guwahati
7.	Kolkata	15.	Vadodara
8.	Ahmedabad	16.	Indore

The Top 10 best- selling books in Hyderabad

Scion of Ikshvaku (1st Part in Ram Chandra Series)	Amish Tripati
Manorama Yearbook 2015 (Book & CD)	Mammen Mathew
Half Girlfriend	Chetan Bhagat
Word Power Made Easy	Norman Lewis
Who Will Cry When You Die?	Robin Sharma
Making India Awesome: New Essays and Columns	Chetan Bhagat
Wings of Fire: An Autobiography	APJ Abdul Kalam
The Monk Who Sold His Ferrari	Robin Sharma
Life is What You Make it	Preeti Shenoy
The Immortals of Meluha (Shiva Trilogy)	Amish Tripati

Top selling book per category in Hyderabad

Fiction	Scion of Ikshvaku
Exam Preparation	Manorama Yearbook 2015 (Book & CD)
Self Help	Who Will Cry When You Die?
Biography	Making India Awesome: New Essays and Columns

The Top 10 Telugu Best sellers of 2015 (across India)

	Rank	Title
	1	The Secret
	2	Questions Are the Answers
	3	Copycat Marketing 101 (Pentagon Press)
	4	The Business School
	5	Bhagavad-Gita As It Is [Hardcover]
	6	Meluha Mrutyunjayulu (The Immortals of Meluha)
	7	The Oath of the Vayuputras
	8	The Secret of Nagas
	9	My Journey
	10	Attitude Is Everything (Pentagon Press)

The Top 5 New Releases of 2015 (across India)

1.	Scion of Ikshvaku	Amish Tripathi
2.	Making India Awesome: New Essays and Columns	Chetan Bhagat
3.	World's Best Boyfriend	Durjoy Dutta
4.	You're Trending in My Dreams	Sudeep Nagarkar
5.	Mrs Funnybones	Twinkle Khanna

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