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A blend of path breaking innovation and design – Agame changer for home lighting
segment
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Hue will let consumers control light wirelessly, create and personalize
light at the swipe of a finger
Philips Lighting, the undisputed leader
inlighting solutions in the country, today launched the world’s most dynamic web-enabled
LED home lighting systemin India –PHILIPS
HUE. Philips Hue is the next generation of lighting innovation that has
redefined the possibilities of LED technology by integrating the digital light
source with the Internet of Things
concept. The personal wireless lighting system - Philips Hue allows users to
create and control home lighting using their smartphone or tablet andit works seamlessly
across both, iOS and android mobile platforms.
The
Philips Hue range for India will include – Hue Starter Kit which includes the
bridge and three Hue lamps,Hue Go, Hue Beyond – the luminaire family, Friends
of Hue - LightStripsand Bloom.
Philips hue can be setup in minutes.The bridge in the Hue starter kit can
beeasily plugged into your home Wi-Fi router and the three Hue lamps can go
into the existing holders. Consumers need to simply download the Hue app to
start experiencing lighting in a completely new way. The
intuitive app allowsthe users to remotely control home lighting to help secure
their home, personalize their home lighting experience with custom settings and
program timers to help manage their daily schedules. An intuitive and seamless
system, Philips hue is upgradeable and future-proof, with the potential for
more features to be downloaded and enjoyed in the future.
Commenting
on the launch, HarshChitale, CEO, Philips Lighting – South Asia, said, "Philips
Hue will change the way people have experienced and interacted with lighting
till now.Connected LED lightingredefines the possibilities with lighting taking
it beyond illumination and creating value to enhance our lives”.
George
Yianni, Head of Technology - Connected Lighting, Co-inventor of Philips Hue said, “At Philips, we
always strive to push the boundaries of light
and technology to deliver meaningful innovations that go on to become industry
benchmarks. More than just a personal wireless lighting system, Hue is a
platform with an ever-growing selection of third-party apps (more than 300 at
present) that deliver exciting outcomes in the Internet of Things environment.”
With its high quality energy-saving LED
light, Philips hue allows you to tune shades of white light or create any
color. In addition, Philips hue can:
§ Save your favorite light scenes for each room or time of
day and recall them in an instant.
 |
| Left to right - George Yianni, Head of Technology, Philips Lighting Home. |
§ Use any photo on your phone as a color palette to paint
your room with light and bring your memories back to life
§ Tune white light from warm candlelight to vibrant, cool
white light
§ Create ambience or complement your decor with the colors
of the rainbow
§ Control and monitor your lights remotely when not at home
for security and peace of mind
§
Set timers to help manage your daily routine
§ Let light wake you up refreshed or help your loved ones
fall asleep
The app for Philips’ huealso features expert LightRecipes:
four pre-programmed lighting
settings based on Philips’ research around the biological effects that lighting
has on the body. These scenarios adjust
bulbs to the optimum shade and brightness of white light to help you relax,
read, concentrate or energize.Hue has the IFTTT (If This Then That) service that enables you to connect
your Hue lights to over 60 different products and services with IFTTT Recipes.
Philips
Hue uses the open ZigBee Light Link standard that allows consumers to gain wireless control over all their LED fixtures,
light bulbs, timers, remotes and switches.The ZigBee Light Link standard
can be integrated with other ZigBee certified systems. To find out more,
visit www.meethue.com.
One can buy Hue family of
products at authorised Philips Light Lounges and select retail outlets of
Croma& Reliance Digital across India. Hue can also be bought at online
store of Snapdeal at philipshue.snapdeal.com. The Hue Starter kit is available at a MRP of Rs. 16,995.
About
Royal Philips
Royal
Philips (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company,
focused on improving people's lives through meaningful innovation in the areas
of Healthcare, Consumer Lifestyle and Lighting. Headquartered in the
Netherlands, Philips posted 2014 sales of EUR 21.4 billion and employs
approximately 108,000 employees with sales and services in more than 100
countries.
The company is a leader in cardiac care, acute care and home
healthcare, energy efficient lighting solutions and new lighting applications,
as well as male shaving and grooming and oral healthcare. News from Philips is
located at www.philips.com/newscenter.
For further information, please
contact:
Aastha
Bhandari | Khushboo Mehra Disha
Agrawal
Avian
Media Corporate
Communications, Philips Lighting India
9582949329
| 9871226459 0124-4606255/
09582210543
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