Partnership to support CURA to significantly grow
market share in the pre-owned MRI imaging equipments
Oxford Instruments plans to set up Centre of
Excellence in India for service support & training
Partnership in tune with achieving Rs. 500 crore
turnover in 3 years
CURA
Healthcare Pvt. Ltd., a leading Indian medical technology company focused
on the Diagnostic imaging space and critical care devices, today announced a first
of its kind partnership with US based Oxford
Instruments Healthcare, part of the service
division of Oxford Instruments Plc, UK, that offers a comprehensive range of
Equipment, Maintenance Service, Quality parts, mobile CT and MRI. Through
this strategic partnership, CURA will strengthen its presence by entering Tier
II and Tier III markets with high end MRI imaging equipments offering complete
range of product solutions in this space and service support. This partnership will
augment CURA’s plans to reach Rs. 500 crore turnover in next 3 years.
 |
| M.Balasubramaniam, Chief Executive Officer, CURA Healthcare |
Pre-owned MRI scan imaging equipments market size today
is around Rs. 250 crores. Market size for servicing of all the imaging
equipments is more than Rs. 1000 crores. This strategic partnership provides opportunities
for CURA to leverage its expertise in this field and take a sizeable market
share in the pre-owned MRI imaging equipments industry.
Speaking on the occasion, Mr. M. Balasubramaniam, Chief Executive Officer, CURA Healthcare Pvt.
Ltd. said, “We are pleased to enter into a partnership with Oxford Instruments.
Oxford Instruments’ heritage of innovation and excellence will bring added
value to our customers, particularly in the MRI maintenance service segments. This
partnership will provide CURA an opportunity to take the best of medical
equipment and instrument solutions to Tier 2 and 3 markets in the country. Oxford
Instruments, with its vast knowledge in the MRI space across geographies, will
be able to add substantial value in CURA’s journey towards becoming a leader in
emerging markets.
Oxford Instruments Healthcare specialises in
providing quality MRI equipment sales and offers
a global footprint in pre-owned equipment space in India. It will make India a hub for spare parts and accessories for emerging
markets and will provide affordable service support and spare parts support that
will make product life cycle cost viable for a long term.
Confirming the development, Mr. David Band, Executive Director, Oxford
Instruments Healthcare said, “Building quality relationships is a cornerstone of the Oxford
Instruments Healthcare philosophy. We are committed to building lasting,
loyal relationships with customers and partners by consistently delivering
excellent interactions and results. We are delighted to be
partnering with CURA. The company has presence across key medical technology
segments, and offers an excellent portfolio of products across India and
beyond. This sector is still at a very nascent stage and is majorly dominated
by imports. CURA is today well positioned to capitalize on this trend with its
robust and unparalleled distribution and service infrastructure. We are also
planning to build a Centre of Excellence in India for service support &
training after strengthening our presence in the country.”
(L->R)
Mr. M. Balasubramaniam, Chief Executive Officer, CURA Healthcare Pvt. Ltd.
and
Mr. Anurag Tandon, Managing Director, Oxford Instruments India during the announcement of strategic partnership between Oxford Instruments and CURA Healthcare.
Mr. Anurag Tandon, Managing Director, Oxford Instruments India said, “Oxford Instruments Healthcare is ISO
certified in 9001and 13485, it brings both quality and value to refurbished MRI
scanners and service for this industry. We are excited about this new venture
in India and our partnership with CURA for Oxford Instruments Healthcare
business. CURA’s substantial presence in this industry in India sets a
foundation for this business. Oxford Instruments is committed to this
partnership and will support CURA to embark this journey.”
CURA today offers a range of patented medical
equipment to address the domestic market. The company is currently working on
getting the CE certification for its indigenously manufactured Patented Digital
Radiography Systems which it will be launching soon. CURA will be one of the
few Indian companies with capabilities to manufacture high-end imaging
equipment like Digital Radiography Systems. Besides this, CURA plans to
manufacture top of the range Mobile Computer Radiography Systems which offer
high quality X-ray at the bed side of patients. The unique design of this
equipment is expected to aid in penetrating Tier 2 & 3 markets affected by
infrastructural challenges such as irregular power supply.
CURA aims to take the best in medical equipment and
instrument solutions everywhere by sharing and driving value across geographies
of the emerging world. The partnership with Oxford Instruments is in line with
this endeavour.
About Oxford Instruments
Oxford Instruments, founded in 1959, is one of the first commercial
spin-out companies from Oxford University and is a leading provider of high
technology tools and systems for industry and research. Its founder, Sir Martin
Wood, invented the world's first superconducting magnet, which led directly to
the development of the world’s first MRI system. Oxford Instruments Healthcare,
part of the service division of Oxford Instruments, is a leading ISO 13485
& 9001 certified organization that offers a comprehensive range of
Equipment, Maintenance Service, Quality parts and mobile CT & MRI.
With healthcare institutions of all sizes facing economic pressures, Oxford Instruments Healthcare offers a new alternative. For years, healthcare institutions have paid a premium to Original Equipment Manufacturers (OEMs) because these institutions thought it was the only way to guarantee product quality and expert support. Oxford Instruments Healthcare is the first global manufacturer that provides U.S. hospitals and medical imaging centres with a more cost effective way to provide top quality service to their customers. That means healthcare providers from large hospitals to small imaging centres can confidently choose refurbished CT & MRI scanners as though they were buying direct from the OEM.
About Oxford Instruments India
Pvt. Ltd.
Oxford Instruments India Pvt. Ltd.
is a wholly owned subsidiary of Oxford Instruments plc (based in UK) and
supports key customers in industry, research and academia. Oxford Instruments
India offers range of high quality products for Industrial Analysis and
Nanotechnology. Head quartered in Mumbai, it houses demonstration labs for
Atomic Force Microscope (AFM) and Industrial Analysis products.
The AFM lab is equipped with the MFP-3D™ Classic and the MFP-3D Origin™.
While the Industrial Analysis lab, has a range of analysers that span
applications from metals analysis, to low sulphur in petroleum and gold coating
analysis. Customers can avail these facilities to have demonstration on these
systems, be introduced to new technologies and can also have their samples
analysed.
About CURA Healthcare
Established
in 2001, CURA today has a growing presence in India and other emerging Asian
and African markets. The company, over the past few years has grown in the
value chain from being a best in class after sales service provider to a manufacturer
and innovator. An indigenous manufacturing facility and R&D facility in
Chennai are two major leaps that are driving CURA’s plans to become a global
medical instrument player with emerging market focus. For patented technologies
and for instruments with high obsolescence rate, CURA has chosen the Technology
Transfer / Distribution route to become a reliable and cost effective player
through strategic partnerships. As a first of its kind in Indian imaging space,
CURA has registered a design patent for the Dream ERA range of Digital Radiography systems.
For further
information contact:
Vijay Shekhar / Sakthi Prasanna
MSLGROUP
M: +91 97890 52198 / +91 98842 77251
Shruti Rashmin
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Management Associate
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