SARL rated as “A-/A2+”by Brickwork Ratings India Pvt. Ltd.(BWL)
Saraiwwalaa
Agrr Refineries Limited (SARL) the leading manufacturers
of edible oils in South India, has been rated as ‚A-/A2+‚by Brickwork Ratings
India Pvt. Ltd.
(BWR), a SEBI and RBI registered Indian Credit Rating agency.
SARL has the
distinctionof being one
of the few companies in the edible oil segment who have been rated as ‚A-/A2+‚. The ‚A-/A2+‛rating by BWR
signifies an adequate degree of credit worthiness.
BWR has rated SARL based
on its healthy internal processes, functioning and monetary performance in the
face of
significant challenges in the business environment. SARL which has an asset
base of Rs 250 crore
registered a consistent growth year by year in terms of turnover as well as
profits. The annual
turnover for the financial year ended 31st March, 2014 was Rs 2000 crore.
Commenting
on the development, Mr. Ravinder Kumar Gupta, Managing Director, SARL said
‚The rating
upgrade by BWR gives SARL a more stable outlook and enhance our credibility.
The
rating
allows us a significant edge being one of the few edible oil companies to have
been rated A-
/A2+ in the
industry . The rating enables us facilitate our working capital requirements
and
support capital
expenditure planned in future to spur our growth.‛
In view of
the expanding market SARL has recently refurbished the packing design for their
flagship
brand ‚Naturralle‛ and evolved a fresh identity for Saraiwwalaa
Agrr Refineries Limited
‘SARL’ to
give a new corporate look . The company has a strong marketing network through
its
distributors
and whole-sellers. SARL has also gained a significant presence in modern
channel of
retail and
have enhanced the brand presence in super markets etc.
About
Saraiwwalaa Agrr Refineries Limited (SARL)
Saraiwwalaa
Agrr Refineries Ltd., (SARL) was incorporated in the year 1999 by Late Sri
Tulsiram
Gupta who
had a rich experience in edible oil and food grains trade. Presently the
company is
managed by
Sri Kamal Kishore Gupta, Sri Pawan Kumar Gupta, Sri Ravinder kumar Gupta and
Sri Anjani
Kumar Gupta, the successors of chief promoter late Sri Tulsi Ram Gupta.
The
company has
professionally qualified and efficient management groups in marketing and
finance segments.
SARL has two
fully automated state of the art plants equipped with German Technology for
Refining
Edible Oils; one in Krishnapatnam (near Nellore) and the other in Maheshwaram
(R.R.
District)
with a combined installed capacity of 316500 MTPA (Metric Ton Per annum). The
Company in the year 2007-08, set up a rice processing unit ‚Shubham Paddy
Processors‛ to
expand its
portfolio. The installed capacity of rice division is 60,000 MTPA.
The company
in the
edible oil
segment manufactures and sells a variety of edible oils such as the palm
refined oil,
sunflower
refined oil, soyabean refined oil, rice bran refined oil, groundnut oil and
vanaspathi and
bakery fats.
All the products manufactured by the company are ‚Agmark‛ graded under
license
from
Government of India and are sold under the established and popularly known
brands viz.
Naturralle,
Sree Krishna Drop and Ruchira. The rice products are mainly non basmati i.e.
Sona
masuri rice
and Idli rawa under the brand name of ‚Naturralle and Subham Gold‛. The company
has
significant market share for its products sold in the states of Andhra Pradesh,
Telangana,
Karnataka,
Kerala and Tamil Nadu in south India and also in Maharashtra and Chattisgarh in
other states
of India. The company’s rice products, besides domestic market are exported to
countries
such as Singapore and UAE.
For more
information please contact:
Konnections
Integrated Marketing Action Group
Mukta Kumar
-9885907090
Sarodhya
Yadav – 8686080577
Sunil Kumar
M - 9866520337
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