Microsoft Devices
announced the launch of “most affordable“ Lumia 530 dual SIM smartphone for Rs
7,349 in India.
Microsoft Devices
said Lumia 530 will be available in stores at a best buy price of Rs. 7,349
starting August 14, 2014. The new Lumia 530 will provide a powerful entry to
Windows Phone 8.1 with a Quad Core processor delivering faster and smoother
user experience, among others, it said in a press release.
This device will
expand the reach of Windows Phone as it allows more people to enjoy Lumia
innovations and Microsoft services similar to those offered in high-end Lumia
smartphones, the release added.
“The affordable smartphone segment is growing
exponentially, driven primarily by youth who are constantly looking out for
smartphones with power-packed features at affordable prices,“ Mr. Viral Oza,
Director-Marketing, Nokia India, said.
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