by
Mr. Arvind Jain, Managing Director - Pride
Group
We
have entered an era of Indian real estate wherein townships have become the
most important model of real estate development in the foreseeable future.
In
most large Indian cities, real estate development has been reactive rather than
proactive, meaning that infrastructure has not stayed abreast with actual real
estate development.
As
a result, the citizens of our larger cities have become victims of intense
chaos and lack of civic amenities. The problem is basically one of the crudest
forms of land economics.
Population and Housing Demand..
Our
cities tend to develop in the manner of an explosion, with the highest levels
of heat & pressure at a central focal point. In the case of Indian
urbanization, areas in the city centre are always the densest in terms of
population, and therefore housing demand.
Developable
land in these central locations becomes increasingly rare, and therefore
increasingly costly to acquire.
As
a result, developers / promoters seek to utilize every square inch of the land
they have bought with saleable area.
In
such an environment, the 'lung space' that any city needs is quickly eroded by
buildings. These buildings set a definite limit to road capacity even as the
intense population density results in a quantum increase in vehicle use,
leading to traffic congestion, shortage of parking & untenable pollution
levels.
Advantage Township..
In
a township, all realty & supporting infrastructure is planned with people
rather than maximum development potential of available space in mind. There are
reserved open & green spaces to ensure proper circulation and natural
purification of air.
Residential
and commercial buildings are planned and developed in a manner that allows
residents to walk or / cycle to and from work, rather than having to drive
or / commute crippling distances each
day.
Schools,
hospitals & entertainment facilities are accessible with equal ease.
There
is no doubt that townships are rapidly becoming the only feasible long-term
residential options in our more populous cities.
Nevertheless,
buyers looking to buy township properties must study these projects from all
angles.
Making A Township Work..
The
first thing to keep in mind is that the optimal functioning of a township does
not depend on planned realty development alone. The township developer must
also ensure that the commercial spaces he provides are tenanted by businesses
which create a sufficient number of jobs for the township population.
This
calls for a considerable amount of forward planning, as he needs to
successfully market these spaces well ahead of the residential component.
Similarly,
he must forge tie-ups with retail and entertainment chains as well as education
and healthcare institutions, as sufficient social infrastructure is mandatory
to attract a resident population.
These
are aspects that buyers of township properties can & should verify with the
developer well in advance of a firm 'buy' decision. They not only impact the
real-time ‘liveability’ quotient. but, also the property's investment value.
Another
factor which is critical for the success of a township is accessibility. This
is a complex aspect that must ideally be considered at the land acquisition
stage itself. If a location is extremely far from any kind of economic or /
social activity, it will not attract either residents or commercial space
occupiers.
At
the same time, large townships can only be created where sufficiently large
land parcels are available.
For
this reason, many township developers opt for cheap land parcels in the
furthest outskirts or / even completely
barren areas that are in no way connected to the main city. Many township
projects in India have failed simply because of unfavourable locations which
have no municipal support - and no prospects of receiving such support until
the area is actually included in the municipal limits.
The
successful Indian townships have the advantage of location as well as size, and
were pre-qualified for municipal facilities such as water, electricity &
sewage disposal from the very beginning.
To Sum Up...!
There
are more factors than just unit size & price tag to keep in mind while
selecting a township property. These are overall commercial / or retail space
absorption within the township, the healthcare & educational institutions
that have signed up with the project - and, probably most importantly, the
location. An oasis in the desert does not change the fact that it is still in a
desert.
It
is true that kind of land parcels that townships require can not be found in
central city locations.
Nevertheless,
a township which is completely cut off from the main city does not serve
anybody’s purpose either.
Townships
are the wave of the future for Indian residential real estate, but not have the
right ingredients for success. Buyers & investors looking at townships
should certainly establish if the right combination of factors exists before
making a purchase commitment.
About
The Author
Mr.
Arvind Jain is Managing Director, The
Pride Group, a world-class property development conglomerate that is changing
the cityscapes of Pune, Mumbai and Bangalore.
Established
in 1996, The Pride Group has built and delivered over 10 million square feet Of
constructed area and has an ambitious target of over 15 million sq.ft. by 2013.
In Pune, Pride Group has ongoing projects in Baner, Wakad, Dhanori and Aundh.
The Group also has 400+ acre township at Charoli near Lohegaon Airport in the
pipeline.
For
Media Contact
Mr.
Jay Kalghatgi
Client
Interface - CopyConnect
Mobile:
93201 42248
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