Investors Awareness Programme: Saturday, 20th April 2013 at Chennai

Investors Awareness Programme to be held on Saturday, the 16th  March 2013 at 04.00 p.m. at the Registered Office of the Exchange, No.30, IV Floor, Second Line Beach, Chennai - 600 001.

MSE INSTITUTE OF CAPITAL MARKETS of MADRAS STOCK EXCHANGE LIMITED Cordially invite you for the
 INVESTORS AWARENESS & EDUCATION PROGRAMME
on

 “Equity Mutual Funds - Is it Time to Invest "




By
Mr.Chokalingam Palaniappan - Investment Consultant, Chennai

Date: Saturday,  20th April, 2013

Mr.Chokalingam Palaniappan
 Time:  4.00 p.m. to 06.00 p.m.

Venue: MADRAS STOCK EXCHANGE Building, IV Floor,

30, Second Line Beach, Chennai-600 001.

 Contact Details: 044 - 2522 8951 / 52 / 53

Email: mse.investoredu@gmail.com

No Registration Fee
Prior registration is a must

 Tea:  3.30 p.m.

Contact Mr. P. Sampath Kumar,
Asst. General Manager, Madras Stock Exchange (MSE)
Email: investoredu@mseindia.in, mse.investoredu@gmail.com
Contact Nos:  044 - 2522 8951, 044 -  2522 8952 , 044 -  2522 8953

About  CHOKKALINGAM PALANIAPPAN 

CHOKKALINGAM PALANIAPPAN
DIRECTOR, PRAKALA WEALTH MANAGEMENT

Summary of Qualifications 

Mr. Palaniappan is an experienced investment and management consultant with over 21
years of professional experience. He has extensive domestic and international investment
and work experience including India, USA, Greece, and Iran. Mr. Palaniappan’s specific
areas of expertise include Investment Advise, Portfolio Restructuring & Management,
Stock and Mutual Fund Analysis, Fixed Income Product Analysis, and Insurance for
Corporates, HNIs, and Retail Investors.

Before founding Prakala Wealth Management he  has worked as a Management Consultant advising companies and their top management  in USA and Europe on various management issues such as: Valuation of Assets and
Companies, Financial Analysis, Strategy Formulation, New Business Assessment &
Development, Mergers & Acquisitions, Finance, and Operations. He has in-depth
knowledge in valuing assets and corporations, risk management, performance
improvement, and restructuring of companies.

He has worked with many international and domestic firms. Mr. Palaniappan earned a
B.S. in Mechanical Engineering from National Institute of Technology (erstwhile REC -
Regional Engineering College), Jamshedpur, India and an MBA in International
Management with a focus in Finance from Thunderbird School of Global Management.

Education 
MBA in International Management – 2000 (Concentration in Finance)
Thunderbird School of Global Management, Glendale, AZ, USA
(http://www.thunderbird.edu/)  BS in Mechanical Engineering - 1988
 National Institute of Technology (NIT), Jamshedpur, India (http://www.nitjsr.ac.in/)

Work Experience 

2006 – Present Prakala Wealth Management Pvt. Ltd.
 Director
2003 – 2006 Barrington-Wellesley Group, Houston, TX, USA
(Currently merged with Huron Consulting Group)
E-mail: chokka@prakala.com
Web: www.prakala.com
Tel: 044-2464-3666 Address: 1st Floor; 2/102, 3rd Street; Karpagam Avenue; R.A. Puram; Chennai – 600028, India
www.prakala.com

Associate 
2001 – 2003 Stone & Webster Management Consultants, Houston, TX
 Consultant
2000 – 2001 Arthur D. Little, Houston, TX, USA
 Consultant
1994 – 1997 Ansaldo Energia, Italy
 Engineer
1990 – 1994 National Thermal Power Corporation (NTPC) Ltd., India
 Assistant Engineer
1988 – 1990 Hindalco Industries Ltd., India
 Assistant Engineer

Professional Experience 

Investments, Financial Planning, & Financial Advice
• Providing financial advice and financial planning to a wide array of customers
• Purchase and management of various financial products to our customers
• Product offering includes stocks, mutual funds, fixed income instruments, loans,
insurance, and other wealth management products
• Customers come from all across India and overseas (specifically USA, Canada,
Italy, Malaysia, Singapore, Kuwait, UAE)
Finance & Valuation
• Advised companies on portfolio and investment management, portfolio
optimization, benchmarking, investment planning, streamlining of businesses,
strategy formulation, regulatory affairs, shareholder value enhancement
• Has valued many assets and companies in US, Europe, and India
• Extensively involved in Merger & Acquisition and leveraged buyout of
companies in US
• Thorough knowledge about various investment products including but not limited
to equity, debt, futures and options, and other investment products.
• Deep knowledge about various economies, sectors, industries, and companies
both in India as well as overseas.
• Strong analytical skills – sound knowledge about the financial statements
including but not limited to balance sheet, income statement, cash flow
statements, ratio analysis, and pricing of options and futures
• Up to date knowledge about corporations, economy, and geo-political
environment Address: 1st Floor; 2/102, 3rd Street; Karpagam Avenue; R.A. Puram; Chennai – 600028, India  www.prakala.com
Risk Management 
• Assessed various risks associated with $360 million plant life extension capital
expenditures for a Midwestern US company
• Developed a presentation for controlling operational risk in the utility and
pipeline environment.
Strategy 
• Developed business strategies for US and European corporations
• Identified key processes and skill sets required for companies to succeed in the
industry
• Conducted a study on “Rapid, less capital intensive growth” for a French
company.
Operations
• Participated in the performance improvement project for a north-western Texas
company
• Involved in the auditing of procurement processes for a major Northwestern IOU
and suggested ways to improve the processes.
• Benchmarked many US and European companies in operations, finance, and
performance areas. Identified areas for improvement and suggested ways to
implement.
• Advised companies on regulatory issues and ways to address them
• Erection, commissioning, operation and maintenance of power plants
Others:
• Participates in live shows conducted by Sun News Channel (A Tamil TV
Channel) in their “Varthaga Ulagam” program answering investor queries on
various investment/ protection related topics.
• Regularly writes investment related articles in Nanayam Vikatan (A Tamil
Personal Finance Magazine). Also providing financial advice/ planning to a
family in each issue of the magazine on specific issues. The series is called “Ini
Oru Nidhi Seivom”.
• Member – Madras Management Association
• Member – Institution of Engineers
• Member – Beta Gamma Sigma
• Member – Pi Sigma Alpha
• Underwent training on investment, management, consulting, and other aspects in
Evian, France conducted by Arthur D. Little.
You may reach us at:
Prakala Wealth Management Pvt. Ltd.
2/102, Third Street, Karpagam Avenue
R.A. Puram, Chennai – 600028, India.
Tel: +91-44-2464-3666; USA  +1-281-261-1111
E-mail: chokka@prakala.com; Prakala@gmail.com


Address: 1st Floor; 2/102, 3rd Street; Karpagam Avenue; R.A. Puram; Chennai – 600028, India
www.prakala.com


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