* New Home Buyers are
in Their 20 to 30s, Due to Higher
Salaries, Better Financial Resources..!
* 27 Is the
average age of new home buyers in India
down from 41 a decade
ago..!
* Growing
trend of women homeowners..!
* There is
also an increase in double income households, with both husband & wife
working..!
The new real estate
buyers are in their 20 to 30s due to higher wages, better financial resources
by Ankita Ramgopal
Houses in India are
now getting younger owners. What was earlier tagged as a luxury for the middle
aged, the demographics of the real estate buyer has been changing in favour of
the youth.
Mr. Nikhil Jain, CEO,
Ramprastha Group said,
“The average age of buyers has now dropped to 27, and nearly 40% our buyers are
in this category”
Mr. Vineet Singh,
Executive Vice President and Business Head - Realty Website 99acres.com said, ''This is a
significant drop from the average age of 41 years a decade ago''.
Today’s 20 to 30
year-olds have better access to financial resources such as housing loans &
mortgages, with banks / housing finance Companies (HFCs) falling over each
other trying to sell loans with various incentives.
Mr. Santhosh Kumar,
CEO, operations, at Jones Lang LaSalle India said,
“More & more young people in the 22 age to 30 age group are investing in residential
properties via housing loans”
Growing
trend of women homeowners..!
Industry experts
said, ''That youngsters have become more independent in their outlook, and with
enough savings they can afford to buy their own house. There is a growing trend
of women homeowners in the same age group as well.
Mr. Santhosh Kumar
also said, “We
attribute this to the availability of more realistic saving instruments, a
reorientation towards the nuclear family format, an increased orientation
towards future stability & higher aspiration levels. It is clear that
Indian youth today has become financially savvier,”
The nuclear family
format has resulted in lesser expense and more income in the current Indian
households.
Double-income
households..!
There is also an
increase in double-income households, with both husband and wife working - also
known as the DINK (Double Income No Kids) group. These people have been
earning for 5 to 7 years, and their corporate jobs allow them easy access to
long-tenure home loans, thus reducing their EMI (Equated Monthly Instatalment)
payout.
The main reasons for
this trend could be that not only have Indians begun earning at a younger age,
they are also earning a lot more money at a younger age.
Average
Home Loan Size..!
Mr. Vineet Singh also
told, “If you open the bank loan books today, you will notice that the
average housing loan size falls in the category of Rs. 18 lakh to Rs. 20 lakh. These youngsters who are
investing in real estate prefer taking small loans and buying small homes for
themselves. This has been the trend observed in metros and tier-1 cities across
India. Nearly
80% of this market chooses to go in for flats.
There is a latent demand for apartments in the Rs 25 to lakh to Rs. 75 lakh price range among these
younger buyers"
Young couples prefer
investing in condominiums, rather than independent housing due to factors such
as pricing a& ease of living.
Mr. Nikhil Jain added
“People, in general, are moving away from individual houses. The four-tier
security system set up in most condominiums today provides an assurance to the
buyer. Also, condominiums ensure basic services like power backup to the
resident.”
Young
Investors ..!
Besides the real
estate buyers who actually use the property they have bought, there seems to be
an influx of young investors in the Indian market as well.
Mr. Brijesh Bhanote,
Director -Sales and Marketing, The 3C Company said, “ 95% of the market of
young buyers has been buying for end use. However, over the past 18 months we
have noticed a trend of young investors entering the market. These youngsters
have picked up on the bullishness of the realty market and chosen to invest for
more profits.”
Src: Business World
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