by Mr.
Kishor Pate, Amit Enterprises Housing Ltd.
In a correction, a
property market changes from a sellers’ market to a buyers’ market.
Demand for houses decreases and the value of one's property goes down. Every
kind of property owner - be it end user or / investor - worries about the
property market going down and prices 'correcting'.
The word 'correction'
in itself implies that there is something wrong which needs to corrected.
Mr. kishor Pate |
Pune
Property Market ..!
Is the Pune property
market going to see a correction? Let us examine what really happens in a
correction, and why.
In the first place,
real estate corrections do not happen on a national, state or even city level.
If and when they occur, they occur in areas of cities where there are a lot of
flats which are priced too high. When the prices come down, demand picks up
again, so the local market has 'corrected'.
Many More
Reasons..!
However, there can be
many more reasons why there are more flats on the market than people are
willing to buy. Unwillingness to buy can be for many reasons:
* Flats are available, but not in the
budget category where the highest need is
*
Flats in the right budget category are available. However, the economy
is weak and people are uncertain about their jobs - and therefore hesitant
about making a housing loan commitment
* Hosuing loan interest rates are
exorbitantly high & therefore not affordable
If one or / more of
these factors prevail, people will not prefer to buy houses & instead opt
for rental properties.
As a result, property
investors who want to make a quick buck out of residential property by buying
cheap & selling higher stay away. But, even in such a market, investors who
look at property as a source of regular rental income continue to look for good
opportunities and thrive in a rental-driven market.
Housing
Loan Interest Rates..!
As far as the
national economy is concerned, things are already looking up in India.
Inflation is coming down, and the RBI (Reserve Bank of India) has indicated
that home loan interest rates will start decreasing from January 2013.
Meanwhile, employment
is looking up. Indian companies - especially in the healthcare, manufacturing
and IT (Information Technology) sectors,
are already on a hiring spree. With more jobs comes more demand for houses.
Now let us have a
closer look at Pune - both as a city and as a property market. Pune's overall
fortunes are generated by three (3) industries -
Healthcare,
Manufacturing and
IT.
The first may come as
a surprise, but the fact is that Pune scores higher than many of the larger
cities when it comes to popularity as a destination for obtaining medical
treatment.
In fact, it ranks
very high as an international medical tourism destination. This is because Pune
is known internationally as a city that offers quality treatment at affordable
prices.
In fact, medical
professionals in Pune charge up to about 50 to 60 per cent less than Mumbai,
Bangalore & Delhi.
Real
Estate Prices Lower..!
One of the main
reasons why medical treatment costs less in Pune is because real estate prices
are lower, which makes running hospitals and clinics cheaper. Since the cost of
living in Pune is lower, medical staff also draw lower salaries.
At the same time, the
city has some of the country's most competent doctors & state-of-the-art
medical facilities. Countless medical jobs at all levels are being created in
Pune every year - and with these jobs comes a constant demand for housing.
Pune's manufacturing
sector is a national & international industry legend. Almost every global
industrial company has operations here, from pharmaceuticals to automobile
manufacturing.
These industries are
attracted by Pune's highly trained workforce, the cheaper real estate costs
involved in setting up & running operations here and the reduced commuting
times - which translate into lower attrition and better housing options for
employees. Again, the implications on Pune's housing market are obvious.
In terms of IT, Pune
is running neck-to-neck with Bangalore & Hyderabad. The city has an
incredible saturation of IT parks within a relatively small geographic area.
This sector is once again driven by an highly trained workforce and lower real
estate costs to both the company & its employees.
Blue Collar
Cadre to Senior Management Level..!
The employees from
these 3 industries - from the blue collar cadre right up to senior management -
are all on the market for homes in varying price brackets within the city.
The transient
component of these employees (employees that are not from Pune and will not opt
to take up permanent residence here) are a constant source of rental income for
investors with properties in the right locations of the city.
With all these factors
working in favour of Pune's property market, the justified clamour for a price
correction in Mumbai has nevertheless sent its echoes into the Pune market.
Paradoxically, it is largely buyers & investors from Mumbai who have
contributed to the fast rise in property prices in this city.
Accustomed as they
are to the sky-high rates in their parent city, they do not tend to hesitate to
pay a premium for the larger, better appointed homes in tempting locations
available in Pune.
Property Investment
Options..!
By the same coin,
Mumbai provides a clear contrast against which to weight the property
investment options in Pune. For this reason, there will always be enough buyers
for residential property in this city.
Certain areas have
certainly reached saturation point, but many of Pune's growth areas are showing
steady appreciation in property rates. Moreover, the city offers housing
options in all budget categories in almost all locations.
In such a market environment, it is certain
that residential property in Pune will continue to be one of the safest &
most rewarding investment avenues for a long time to come. It is certainly a
mistake to view it from the same perspective as Mumbai. This market has stood
the test of time and is growing rationally into a brilliant future.
With such a constant
and steadily increasing demand for residential property in Pune, there is no
likelihood of a property market correction. In fact, as indicated by the trends
over the past years, property prices will continue to increase every year at a
minimum of 7 to 8 per cent in every location.
In plainer terms,
this means that the housing options available today will not cost less but more
in the next year. This is the main reason why Pune has such a large complement
of active property investors - and a clear clue for end users.
About the author..!
Mr. Kishor Pate is
CMD at Amit Enterprises Housing Ltd.
Under his visionary
leadership as the CMD, Amit Enterprises Housing Limited has emerged as one of
the leading brands in the Pune real estate market and has brought up 'Amit
Group' to present business volume of Rs. 250 Crores.
A well-known
personality in real estate circles, Kishor Pate is the secretary of CREDAI,
Maharashtra. Under his visionary leadership, the company is poised for an
annualized business growth of Rs. 1000 Crores in the next 3 years.
Amit Enterprises
Housing Ltd
Corporate Office Address
Amit House, 1902 Bajirao Road,
Sadashiv Peth, Pune- 411 030.
Tel: +91 20 2448 9494, +91 20 2448
9495
E - Mail: sales@amitenterprises.com
Mumbai Office Address
506 Ceejay House,
Dr. Anne Besant Road, Worli, Mumbai:
400 018.
Tel: +91 22 2499 0079
For Corporate Bookings, Contact: +91
98 22 97 94 79 or email to sales@amitenterprise.com
Media Conatct:
Mr. Jay Kalghatgi
Mobile: 93201 42248
Email:
contact@copyconnect.in
Its Very Good article and very informational contain thankes for shairing
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